Heberling Solutions is a small cartography and information design studio focusing mainly on Geographic Information Systems. We created their logo and visual identity, along with a portfolio site. We also threw in a custom CMS system for good measure.
Heberling Solutions wanted a monogram logo. The monogram was designed so that the "H" and the "S" of Heberling Solutions played on a variant of the traditional map symbol for a river crossing. The logo is enclosed in a seal like boundary, so the mark may be applied to all of their work as a "seal of approval".
The Heberling Solutions web design reconciles modern and traditional elements of cartography. While maintaining it's clean design, rustic assets are incorporated to give it a more "handmade" feel.
We also created a custom CMS system so Heberling Solutions can update specific content such as portfolio pieces and testimonials.
Unique icons were designed to create a simple infographic for Heberling Solutions' design process. When a visitor mouses over a specific icon, a description of that part of the process becomes visible.
Business cards were produced using linen stock to emphasize the elegant and rustic nature of the brand.